Web Development and Your Business
Web development describes all non-design aspects involved in building and developing a website. Web development experts create and manage domains, site architecture and structure, content development, programming, coding and security.
This highly specialized field requires developers to have a sound knowledge and understanding of the web, as well as online marketing, a field that is now ahead of traditional marketing methods. Web developers need well developed programming skills and thorough knowledge of information systems and internet applications.
Successful businesses need web development professionals to create user-friendly, productive websites.
Enterprise resource planning (ERP) systems integrate internal and external management information across an entire organization, embracing finance/accounting, manufacturing, sales and service, customer relationship management, etc. ERP systems automate this activity with an integrated software application. Their purpose is to facilitate the flow of information between all business functions inside the boundaries of the organization and manage the connections to outside stakeholders. ERP systems can run on a variety of computer hardware and network configurations, typically employing a database as a repository for information.
Customer relationship management (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes—principally sales activities, but also those for marketing, customer service, and technical support. The overall goals are to find, attract, and win new clients, nurture and retain those the company already has, entice former clients back into the fold, and reduce the costs of marketing and client service. Customer relationship management describes a company-wide business strategy including customer-interface departments as well as other departments. Measuring and valuing customer relationships is critical to implementing this strategy.
E-Government is digital interactions between a government and citizens (G2C), government and businesses/Commerce (G2B), government and employees (G2E), and also between government and governments /agencies (G2G). Essentially, the e-Government delivery models can be briefly summed up as (Jeong, 2007): G2C (Government to Citizens) G2B (Government to Businesses) G2E (Government to Employees) G2G (Government to Governments) C2G (Citizens to Governments) This digital interaction consists of governance, information and communication technology (ICT), business process re-engineering (BPR), and e-citizen at all levels of government (city, state/province, national, and international)